Are you interested in exploring your potential for becoming a successful digital marketer? Enjoy a Free Preview of our Digital Marketing Nanodegree program today! This is your chance to master new skills in the new year, and unlock a new future for yourself!
The Human Interest Factor
Marketing has always appealed to students of the human psyche.
“A marketer is like a psychologist with a competitive streak.”
There’s a thrill one gets from running a successful campaign that is unlike any other—it’s not just the sense of a job well done, though of course that’s part of it. And it’s not just about the revenue, though of course that can be satisfying as well. No, it’s something different. It’s that you know you’ve really reached people, that something you created resonated with real people.
Marketing and Technology
Digital marketing represents the coming together of technology and psychology in a uniquely fascinating way. If, at heart, a marketer’s goal is to create campaigns that speak directly to a given audience in a way that is both authentic and effective, technology offers powerful new ways to learn more about what an audience really wants, and what will really matter to them.
Producers and Consumers
Modern digital marketers must be somewhat omnivorous when it comes to mastering new skills and amassing new knowledge. People are complicated things, and there’s no easy answer to figuring out how they’re going to respond. Digital marketers function as connective tissue between two sides of a special relationship—the relationship that exists between producers and consumers. In our modern world, this is not an easy relationship to understand, because it’s always evolving. Producers and consumers have moved far beyond the days of bartering, and the simple exchange of currency for goods.
360 Degree Digital Marketing
To build our Digital Marketing Nanodegree program, we worked with the most accomplished experts in the world—elite digital marketers from Facebook, Google, Hootsuite, Hubspot, and more. Together, we proceeded with one core principle shared amongst us all—that modern digital marketers must have a full, 360 degree understanding of the entire digital marketing ecosystem if they’re to succeed.
New Year, New Skills
As you explore the Free Preview of our program, you’ll see that we cover a full range of vital topics—everything from Social Media Marketing and Search Engine Optimization, to Display Advertising, Email Marketing, Google AdWords, and more. To access the Free Preview, all you need to do is visit our New Year, New Skills page, select your Free Preview, create your account, and then you’re ready to enter the classroom! We encourage you to dive in, watch the videos, meet our instructors, and explore every lesson in the program!
Once you’ve experienced everything on offer in the Free Preview, you’re invited to enroll in the full program here: Digital Marketing Nanodegree program. Enjoy your Free Preview, and we look forward to seeing you in the classroom soon!